SPACE CAPSULE
Helmut Lang brought me on board to design a part of their ready-to-wear capsule for the Fall/Winter 2023 collection.
The scope of the work included custom artworks and my take on the classic Helmut Lang logo. Here are some selected pieces.
The scope of the work included custom artworks and my take on the classic Helmut Lang logo. Here are some selected pieces.
AN ODE TO COLOUR
Stills, motion and creative direction for Finnish Design Shop with photographer Bryan Saragosa.
We developed a Black Week campaign that celebrates the enduring allure of Finnish Design Shop’s high-quality and timeless products.
In this new body of work, we explore the themes of longevity and the brands’ design philosophy through a blend of interactive elements and carefully composed still life photography.
The main idea behind this campaign was to surprise the existing customers and intrigue new ones by using a playful and immersive visual direction.
CREDITS
CLIENT Finnish Design Shop – CREATIVE STUDIO Veli Studio – PRODUCER Veera Almila – ART DIRECTOR Antoine Paikert – PHOTOGRAPHER Bryan Saragosa – PHOTO ASSISTANT Mikael Niemi – SET DESIGN Juho Pihlajaoja – MOTION & SOUND DESIGN Antoine Paikert
CLIENT Finnish Design Shop – CREATIVE STUDIO Veli Studio – PRODUCER Veera Almila – ART DIRECTOR Antoine Paikert – PHOTOGRAPHER Bryan Saragosa – PHOTO ASSISTANT Mikael Niemi – SET DESIGN Juho Pihlajaoja – MOTION & SOUND DESIGN Antoine Paikert
ATTRACTION MAGAZINE
Attraction Magazine – Issue 003: Urgency | ART DIRECTION, GRAPHIC DESIGN, INTERVIEWS
“In the third issue of Attraction Magazine, we are exploring the sense of urgency in our personal lives (identity) and in the world surrounding us (society and nature). Urgency, that comes from somewhere deep within us – a driving force that has to surface. However, urgency does not always coexist with importance. But if it does, powerful things can happen, fast.
This topic is explored through interviews, essays, short stories and poems created by, and of, people who inspire us.
Designed and published by Veli Studio.
Cover: Antoine Paikert
A SPACE FOR CREATIVE FREEDOM
The Finnish National Gallery, an institution dedicated to the promotion of arts and culture, brought us on board for the creation of Alusta. The goal was to create an identity for a web3 based creative platform, enabling individuals to authentically express themselves and fostering creative innovation.
Alusta is a digital platform opening a new era of digital art and creativity. The platform seeks to empower a diverse audience, including creators, enthusiasts, and tech-savvy individuals, providing an immersive and inclusive experience. Alusta champions progressiveness, inclusivity, collaboration, and diversity, creating an environment that encourages experimentation and the pushing of digital expression boundaries.
The visual identity of Alusta reflects the fusion and continuous evolution of creativity. We took a strategic approach to develop this identity focus on tackling the ambitious goal and values of Alusta. The identity presents the boundary-pushing dimension of collective artistic expression, the power of connection, and the fostering of innovation and experimentation. The logo and symbols are a combination of geometric shapes and playful lines, reminiscent of early computer graphics yet presented with a modern twist. Drawing inspiration from the evolution of the digital realm and the role of computing in contemporary art, the visual elements signify Alusta’s commitment to innovation.
CREDITS
CLIENT Finnish National Gallery – BRAND IDENTITY, LAUNCH STRATEGY, CREATIVE CONSULTING Veli Studio – PRODUCER Veera Almila – CREATIVE DIRECTOR Joni Stanley – ART DIRECTOR Antoine Paikert – GRAPHIC DESIGN & ILLUSTRATION Antoine Paikert – WEBSITE DESIGN Erno Forsström – MOTION GRAPHICS Antoine Paikert
A PORTAL TO YOUR WORLD
In a world where art and technology seamlessly intertwine, Arca invites you to embark on an ethereal journey through a realm of endless possibilities. Hidden within a seemingly ordinary box lies a gateway to a world of immersive experiences, where art transcends the boundaries of the physical and digital realms.
In this short film, we captured the essence of Arca and its potential to inspire, connect, and transform.
In this short film, we captured the essence of Arca and its potential to inspire, connect, and transform.
CREDITS
CLIENT Arca – EXECUTIVE PRODUCER Veera Almila – DIRECTOR Antoine Paikert – 3D ARTIST Sakke Soini – SOUND DESIGNER Antoine Paikert – VOICE OVER TALENT Mona Ismail
CLIENT Arca – EXECUTIVE PRODUCER Veera Almila – DIRECTOR Antoine Paikert – 3D ARTIST Sakke Soini – SOUND DESIGNER Antoine Paikert – VOICE OVER TALENT Mona Ismail
Amphion brought us on board to create a film for the launch of their new speaker, the One25A, along still images and 3D work. Amphion strives to revolutionise the audio industry by delivering unparalleled sound reproduction, engineering excellence, and aesthetic design. Their vision is to create immersive audio experiences that provide people the purest connection to music and sound. This is the path we followed to create this film.
CREDITS
CLIENT Amphion – CREATIVE STUDIO Veli Studio – PRODUCER Veera Almila – DIRECTORS Juho Vesanen & Antoine Paikert – DP Jens Zitting – GAFFER Hemanni Ovaska – SOUND RECORDIST Saku Anttila – 3D ANIMATIONS Antoine Paikert – EDIT & COLOUR GRADE Juho Vesanen – SOUND Nick Clegg, Henkka Niemistö, Juho Vesanen
CLIENT Amphion – CREATIVE STUDIO Veli Studio – PRODUCER Veera Almila – DIRECTORS Juho Vesanen & Antoine Paikert – DP Jens Zitting – GAFFER Hemanni Ovaska – SOUND RECORDIST Saku Anttila – 3D ANIMATIONS Antoine Paikert – EDIT & COLOUR GRADE Juho Vesanen – SOUND Nick Clegg, Henkka Niemistö, Juho Vesanen
WHERE DO YOU FEEL MOST FREE?
Artwork commissioned by Maison Valentino for their Promenade collection in 2022.
BAY STUDIOS +
Bay Studios, a Helsinki-based pilates studio, approached us with a task: to create marketing and visual materials to support the launch of their new online pilates class platform, “Bay Studios +.” Our goal was to introduce the brand with bold and attention-grabbing films and photography, drawing inspiration from fashion advertising. Our visuals needed to, not only catch the viewer’s eye, but also effectively convey a clear message. The platform’s key attributes are reliability and approachability, catering to those seeking progressive training amidst busy schedules.